According to alarming data from WHO, UNAIDS and the Ministry of Health, 6 out of 10 young people do not use condoms; about 7,000 women between the ages of 15 and 24 are infected with HIV every week; and in the last 10 years, the number of elderly people with AIDS in Brazil has grown 103%.

So, for World AIDS Week, I was invited to produce the photos for the campaign, the #ComeProtected movement, a project that celebrates gender and sexual diversity, reinforcing the importance of using condoms and the practice of safe sex.
creative & script: Collective Be Free (Chico Lucas / Gustavo Guives Leal / Higor Franco / Jose Pedro Bortolini)
directed by: FeGus (Fernanda Magalhães / Gustavo Guives Leal)
producer: Dumitriu Filmes
director of photography: Fernando Dumitriu / Biel Ribeiro / Lucas A.
production: Fernanda Magalhães / Daniela Dumitriu
production assistant: Camila Marinho
art direction (film): Jose Pedro Bortolini / Marina Eisenhauer / Higor Franco
color grading: Psycho N’Look
sound design & music: Canja Audio Culture
art direction (posters): Jose Pedro Bortolini / Gustavo Guives Leal / Higor Franco
art direction (site & social): Higor Franco
copywriting: Chico Lucas
still photos: Agê Barros
typography: José Pedro Bortolini

Selected / Lürzer's Archive / 2019 / Book 1

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